The 3 Ways AI Is Changing the Rep Game | Live from AIM/R 2025 in Phoenix

The 3 Ways AI Is Changing the Rep Game | Live from AIM/R 2025 in Phoenix

Just landed in Phoenix for the AIM/R Trade Show — and the AI conversation is completely different from last year. Twelve months ago, most reps were just curious about AI. Now, everyone’s using it.

In this video, I share the 3 biggest ways AI is changing the rep game — and why those who learn and move fastest will win in 2025 and beyond:

1️⃣ Speed – Automate quoting, research, and data entry to move 10x faster.
2️⃣ Comprehensiveness – See more of the market and make better recommendations.
3️⃣ Relevance – Deliver the right insight to the right customer at the right time.

This isn’t a small upgrade — it’s a complete shift. The reps who adopt AI now will own the next decade.